godiva-valentines-2022-featured-2022

Godiva Says ‘Treat Yourself’ with 20-Foot-Tall Chocolate Box Activations

B-to-C Events
Posted on February 14, 2022 by Rachel Boucher
Brand ambassadors at each location passed out chocolate samples and Godiva coupons from gold baskets.[/caption] Supporting a retail strategy that increases the availability of the iconic Godiva chocolate…
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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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