Best of Both Worlds: Going b-to-b and b-to-c
The world of b-to-b marketing is getting a much-needed upgrade thanks to a few enterprising…
EM Takes On Austin For SXSW 2012
The South by Southwest (SXSW) Interactive, Film and Music Festival, hosted each year in Austin,…
Samsung Demos ‘Genome Project’ in Times Square
As part of the U.S. Olympic Committee’s Road to London celebration, which was presented by…
Kellogg’s Reels In Anglers For Sponsorship
Kellogg’s is sponsoring the Walmart FLW Tour, the prestigious outdoors bass fishing tournament that’s making…
Tastykake Takes MINI Cooper On The Road
For the relaunch of the new Tastykake Mini Donuts packaging, which now comes in a…
How Canon Turned A Contest Into A Live Portfolio
Canon last November held a red-carpet premiere at New York City’s Museum of Natural History…
Harlem Hosts Its First TEDx Event
It was only fitting that TEDx would make its way to Harlem, a community in…
Inside Yale’s First TEDx event
On a brisk winter day this February, 400 students, faculty, alumni and local community members…
Open Sourcing Drives TED’s Global Platform
Global event portfolios can be a blessing and a curse. On the plus side, they…