B-to-B Events

B-to-B Events

January 28, 2010

The WOM Phenomenon

Suzanne Babb a professional office organizer from Phoenix starts her mornings at 7 a.m. She gets her son and daughter ages nine and 14 up and ready for school and then hops into her brand new Dodge Caravan to get the day rolling. She loads her afternoon appointments into the minivan’s navigation system swings by...

read more

January 28, 2010

Big Ideas in Small Spaces

Accuray’s preferred means of approaching its trade show marketing is to bring its CyberKnife Robotic Radiosurgery System to the show floor because the system is quite the draw on its own. The challenge occurs when Accuray doesn’t have enough room or budget in its exhibit to bring the entire system—which requires about 400 square feet...

read more

January 28, 2010

Building Relationships Via Road Shows

Whether it’s a new product launch a deep dive into something that can’t be fully explored at a larger event or just a chance to let your customers spend some quality time with your offerings and sales staff nothing beats a road show for taking the client relationship to the next level. No matter how...

read more

© 2019 Access Intelligence, LLC – All Rights Reserved. |

[type='submit']
[type='submit']