Author archive for Event Marketer

April 14, 2015

Best Places to Work in Events: The Industry Roundtable

Candid perspectives on the people side of the business from seven of this industry’s Best Places to Work… What really makes a Best Place to Work? Is it the Ping- Pong table and the bar cart on Thursdays? Is it the open plan office and the 401k match? Or is it less about the perks...

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March 26, 2015

EM All Access: 10 Minutes with Michael Peach

In this episode of EM All Access, IBM Program Director-Digital Marketing, Demand Generation and Events Michael Peach talks about how the brand nearly doubled engagement at the biggest mobile event in the world.  

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