Author archive for Anna Huddleston

February 13, 2026

10 Minutes With… Todd Fairbairn, Head of Marketing and Brand at Emotiv Mobility

“The future is not just what gets imagined. It is what can be built, powered, and scaled,” was the message of Emotiv Mobility, a logistics and manufacturing services provider specializing in sustainable transportation and supply chain integration, at CES 2026. The brand made its official debut at the global event with a 4,000-square-foot exhibit—its first...

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February 13, 2026

Throwback: Six Trade Show Exhibit Trends from 2016

Have you dug up your 2016 photos yet? Trade shows were booming, the next generation to be catered to was millennials, the Electronic Entertainment Expo was still around, VR headsets were all the rage, and Pokémon Go was expected to take augmented reality mainstream.  Some things, however, were still relatively the same as they are...

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February 4, 2026

Field Report: Six Trade Show Booth Ideas from World of Concrete 2026

How much beer was consumed during the recent World of Concrete? That we don’t know, but hopefully it was a measurable KPI.  The world’s largest concrete construction and masonry trade show brought together about 48,000 professionals to the Las Vegas Convention Cente, Jan. 20-22, as well as about 1,300 exhibiting companies, including 280 first-time brands,...

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January 13, 2026

CES 2026: How Dolby Leans into Complexity at the Global Trade Show

Feel every decibel, see every detail. Dolby Laboratories invited attendees to step into what’s next in entertainment at the Dolby Experience, which took place Jan. 5-9 at Dolby Live at Park MGM during CES 2026. From vibrant picture quality to immersive streaming, the experience showcased a wide range of content and devices powered by Dolby...

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December 12, 2025

Big, Bold, and Data-Driven: Trade Show Trends Fueling 2026

Trade shows and exhibits are heading into 2026 with a new level of ambition—bolder storytelling, smarter tech, and deeper attendee insight. From kinetic LED architecture and themed entrances that double as sponsorship goldmines, to actually personalized experiences, to sustainability strategies with real teeth, the year ahead promises a show floor that’s more immersive, more intentional,...

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