LG and State Farm Text Success
Text messaging contests are popping up faster than you can text error-free “Zippity Dooo Dahh…
Kenmore Transforms Art Gallery Into an Immersive Brand Experience
Appliance brand Kenmore has undergone an extreme makeover and is showcasing its updated look to…
Head Count: The 2010 Census Road Tour
There are roughly 307,006,550 people living in the U.S., but who’s counting? Well, the U.S.…
Real Simple Events Celebrate 10 Years
Real Simple magazine earlier this month celebrated its 10-year anniversary with daylong events in Chicago…
Sampling 2.0
Sampling events are taking on a new level of sophistication. What were once trial-sized giveaway…
Guilt-Free Tchotchkes
In anticipation of Earth Day on April 22, The Advertising Specialty Institute published its first-ever…
MLB Network Leverages Social Media to Woo Baseball Fans
To promote the second year of its spring training series “30 Clubs in 30 Days,”…
Waste Not, Good Samaritans
Did you know that most of the surplus food from your trade shows, conferences and…
LG Takes Center Court at Final Four Tourney
First-time sponsor LG Electronics pulled out all the stops to help consumers connect their passion…