Virtual Events Are Gaining Momentum

B-to-B Events
Posted on January 28, 2010 by Jessica Heasley

Love it or hate it there’s no stopping the trend: B-to-B events are moving from the convention center to the computer screen.
Despite their high-tech persona the appeal of virtual trade shows and meetings…

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Jessica Heasley
Posted by Jessica Heasley

Jessica is a Brooklyn, NY-based business writer, currently serving as an editor-at-large for Event Marketer focused on event measurement pra ctices and special projects. She has more than 25 years of experience working in marketing and events, as well as producing and writing about them, too.
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