Winter Olympics: Bell Canada’s Ice Cube Photo Gallery, B-to-B Events Posted on February 19, 2010 by aiwpadmin The largest sponsor at the 2010 Winter Olympics is using the Games as a platform for brand growth, b-to-b hospitality, technology showcases and yes, sales generation. LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles 10 Minutes With… Todd Fairbairn, Head of Marketing and Brand at Emotiv Mobility Watch: Sylvia Lopez-Navarro of Kia America in The Studio at EMS 2026 Experiential Marketing Trend of the Week: Creature Comforts Skeletons and Tattoos: How Torq Brings World Building to Trade Shows