Winter Olympics: Bell Canada’s Ice Cube Photo Gallery, B-to-B Events Posted on February 19, 2010 by aiwpadmin The largest sponsor at the 2010 Winter Olympics is using the Games as a platform for brand growth, b-to-b hospitality, technology showcases and yes, sales generation. LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles CES 2026: Personalization, Suites, AI in Design and Skin-deep Engagement Experiential in Color Mentorship Q&A: Gerry Rojas and Natalie Azcona Talking Shop: Seven Exhibit Trends Spotted at NRF 2026 A Toast to Experiential Marketing Month