B-to-C Events

Launching a “green” mobile tour

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Psst. Hey buddy. You wanna hear something nobody wants you to know? That green mobile marketing tour—you know the one with the alternative fuels and the solar panels? It may not be so green after all.…

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More experiential pop-ups, stunts and installations from across San Diego The SDCC 2026 adventure continues in part two of our coverage from San Diego, where brands took up real estate across the Gaslamp… Sign in to continue reading This article is available to registered users. Email or Username Password Remember Me Forgot Password? Sign In […]
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    Coca-Cola Activates its Largest Footprint Yet at Essence Festival

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    Crayola Targets a New Demo—Adults—at a Camping-Themed Launch Event

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    Comic-Con 2026, Part 2: Quests, Character Journeys and Cafes