Technology’s Impact On The Brand Experience B-to-C Events Posted on May 6, 2010 by Alicia Dietsch, vp-marketing at AT&T, detailed in her keynote Wednesday the ways in which live and digital experiences are making it possible (Rethink Possible is the company slogan) to tell… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles From Barbie Pop-ups to College Tours, Inside Stanley’s ‘Learn More’ Experiential Strategy Five Ways to Balance Spectacle with Sincerity in a Drone Show Performance Five Emerging Experiential Trends Spotted at San Diego Comic-Con Setting records nets big publicity