Technology’s Impact On The Brand Experience B-to-C Events Posted on May 6, 2010 by Alicia Dietsch, vp-marketing at AT&T, detailed in her keynote Wednesday the ways in which live and digital experiences are making it possible (Rethink Possible is the company slogan) to tell… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles The Brief: Garden Parties and Beauty Multiverses How AT&T’s Dunk Bus Brings Gameday Action Directly to NBA Fans Field Report: Five Steal-worthy Ideas from the New York International Auto Show 2026 Experiential Marketing That Connects