There were two driving simulators at NAIAS—one from Ford and one from Toyota—and while they were very similar, one was better. Ford put up the Fiesta Rally car and Toyota went with an FJ Cruiser, but…

How Ford and Toyota Took Sims to the Next Level
Related Articles
-
Anti-romance Swag Swaps and Digital Love Notes: Add These Ideas to Your Valentine’s Day Activation
-
How Disney Turned ‘The Devil Wears Prada 2’ into an Experiential Marketing Machine
-
Valentine’s Day Ideas: High Tea, Hidden Diamonds, Human Cranes and More
-
Experiential Marketing Trend of the Week: Tarot Card Readings