Nerf creates new sport for fan fun B-to-C Events Posted on January 28, 2010 by Kenneth Briodagh Can’t find a sport that matches your corporate image? Hasbro’s Nerf unit solved the dilemma by creating one of its own: Nerf Dart Tag. To give it an extra dose of legitimacy (think Frisbee… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles The Brief: Dive-In Theaters and Kidney Passes SDCC 2025: Superfans ‘Find Their Mountain’ at Paramount+’s Lodge Q&A: Dating App Yuzu Builds Community with an Event-driven Campaign for AAPI Month Experiential Trend of the Week: On Newsstands