Launch Events: Saturn Shines At Hard Rock Café Articles Posted on January 28, 2010 by Event Marketer General Motors used a bash at New York City’s Hard Rock Café to unveil three Saturn vehicles in concert with the automaker’s presence at this week’s New York International Auto Show. At… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Sponsorship: Chrysler Targets Black Consumers At Patti LaBelle Concerts Hispanic Marketing: Sony Tests Retail Events In L.A. Interactives: Turner Classic Movies Deploys DC-3 At Air Show Exhibit Logistics: Geico Launches Month-long Spring Break Effort