Turner Classic Movies is letting consumers step inside a vintage DC-3 airplane as part of the network’s activation at four air shows this summer. The cable channel has set up shop at shows in Seattle…
Interactives: Turner Classic Movies Deploys DC-3 At Air Show Exhibit
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Luxe Events : Lincoln Entices Consumers With Culinary Experience
Lincoln is giving prospects the chance to test-drive four new vehicles—and get tips for creating gourmet meals—with a 10-market tour.
The Savor the Dream tour is hitting fairs festivals and public spaces with a 100-foot-by-100-foot footprint. In addition to taking test drives guests can check out a culinary pavilion where celebrity and local chefs prepare gourmet meals and offer cooking tips. “We wanted to provide them with something they can’t necessarily go out and see on their own ” Thomais Zaremba Lincoln’s truck and SUV communications manager told Buzz.
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