John Hancock Activates a Healthy Living Marketplace Pop-Ups, B-to-C Events Posted on May 9, 2016 by Kait Shea Consumers could earn Vitality points at each station, then cash them in at “check out” for health-related prizes.[/caption] John Hancock on April 6 spiced up the life insurance sector with… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles March Madness 2026: Brands Activate Beyond the Final Four to Engage College Hoops Fans The Brief: Spicy Brunches and Home DeCoors Event Marketing Measurement Association Launches with New Name, Expanded Mission, and First-Ever Certification Course Watch: March 2026 Experiential News Commentary