B-to-C Events

Going from Video to Viral

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WITH VIRAL MARKETING top of mind cool green-screen programs can create the buzz brands are looking for online. One way a brand can get consumers excited about engaging with its green-screen activation…

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The AI shopping app’s trendy activation highlights brand partners at Swim Week It may be a surprising stat, but Miami is home to the most top Instagram influencers per capita in the U.S., beating… Sign in to continue reading This article is available to registered users. Email or Username Password Remember Me Forgot Password? Sign […]
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  1. Paycom Makes a Loyalty Play at SHRM26
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    Paycom Makes a Loyalty Play at SHRM26

  2. 5 Big Experiential Themes from Fanatics Fest 2026
    Festivals & Fan Cons

    5 Big Experiential Themes from Fanatics Fest 2026

  3. Experiential Marketing Trend of the Week: Commiseration Activations
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  4. 10 Brands Capturing FIFA World Cup Fever with Stunts, Activations and Pop-ups
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    Swag That Works: The New Rules for Trade Show Giveaways

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  7. 3 Things We Loved from Laneige’s Wonder Lab Pop-up
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    3 Things We Loved from Laneige’s Wonder Lab Pop-up

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