B-to-C Events

Event Design Tour: Beauty Editors Explore Maison Lancôme

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: Beauty Editors Explore Maison Lancôme

Beauty editors and influencers on June 14 explored Maison Lancôme Paris at the Academy Mansion in New York City, which was transformed into themed product suites for Lancôme’s newest lines of color,…

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From the badge-holders, to the superfans who can’t get their hands on a ticket, activations at San Diego Comic-Con welcome everyone into the fold, and this year's showing was no exception. Training quarters, surprise game shows, auction houses and carnivals were all on the activation agenda. Join us for a tour.
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