EMS Session Snapshots: Day One B-to-C Events, B-to-B Events, Technology Posted on May 4, 2010 by Creating an Experiential Marketing Department from Scratch Event marketers have always fought for a seat at the table—now they’re creating their own departments. Jen Mojo, senior… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles The Last (Sun)Dance: How Sponsors Closed Out the Festival’s Final Year in Park City 2026 F1 Miami Grand Prix: Full-Throttle Experiences from TikTok, Diageo, Mobil and More ‘Quitters Welcome’: NEFT Vodka Flips the Script on Fitness Resolutions with The Gym Pop-up IBM Tees up a New Audience—Consumers—with a Masters Watch Party in NYC