Baby Boomers Go Nuts at AARP Event - Event Marketer

Baby Boomers Go Nuts at AARP Event - Event Marketer
One Way to Target Baby Boomers? Focus on Adventure

Baby Boomers Go Nuts at AARP Event

Late-night disco parties. Packed resume seminars. High-tech virtual experiences. The over-50 set doesn’t look like it used to, Sparky. Baby boomers (those born between 1946 and 1964) are not only looking…
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