Posts tagged with ‘Experiential Marketing Companies’

December 4, 2019

B-to-B Dream Team Archive: Four Years, Hundreds of Insights

Did you know we’re hiring? The 2020 B-to-B Dream Team call for nominations is underway, and through Jan. 23 you can enter a colleague, client or yourself to be considered for our next roster. Our Dream Team members represent the best and brightest b-to-b brand-side marketers in the event industry, and they represent a variety...

read more

December 2, 2019

Full Coverage: The 2019 Experience Design & Technology Awards

Recognizing the best use of design, social media and technology to enhance live experiences There is a bright and booming economy to celebrate with this year’s crop of Experience Design & Technology Awards winners. Behind every winning program are partners, tradespeople, technologists, logistics gurus, architects and creatives, who, with their collective powers, build the stuff...

read more

December 2, 2019

With a Secret Password, New Yorkers Unlock a Netflix Takeover of Little Italy

The film “The Irishman,” which began streaming on Netflix on Nov. 27, explores organized crime in America following World War II and the disappearance of union boss Jimmy Hoffa. Directed by Martin Scorsese and starring Robert De Niro, Al Pacino and Joe Pesci, the film spans decades, but as part of a buzz-building campaign the...

read more

December 2, 2019

College Marketing: Hyundai Drives a Sustainability Message at Three Campuses

Climate change and environmental sustainability are hot-button topics that marketers can’t ignore, particularly when it comes to engaging younger generations. It’s a fact not lost on Hyundai, which on Nov. 22 wrapped its Fill it Forward college marketing campaign, part of its broader Drive the Future: A Hyundai Experience initiative. The program, which promoted water...

read more

December 2, 2019

Lincoln’s Partner-Rich Activation Capitalizes on the Low-Pressure Test Drive

Automakers know that to get consumers to fall in love with a vehicle, they need to get them behind the wheel first. And for a luxury automotive brand like Lincoln, that means avoiding a one-size-fits-all-approach. The brand continues to lean on stylish destinations to supplement the local dealership experience and provide a low-pressure environment for...

read more

Receive the latest news and special announcements from Event Marketer

SIGN UP FOR UPDATES

© 2024 Access Intelligence, LLC – All Rights Reserved. |