Tag: artificial intelligence
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B-to-B EventsField Report: How Money20/20 is Banking on Disruption
Sound-off virtual calls? No more, said the creators of the latest U.S. edition of Money 20/20, a fintech conference and trade show that took place in Las Vegas.
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B-to-B EventsHow Vox Media Revamped its Ultramodern Code Conference in SoCal
Even a bleeding-edge business and technology event like Vox Media’s annual Code Conference needs to be revitalized from time to time, and the forum’s 20th anniversary this year presented the ideal time to stir things up.
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B-to-C EventsHow the Coke AI Studio is Blazing a Bubbly Trail for Personalized Engagement
Generative AI is still uncharted territory, but Coca-Cola dipped its toes in the water over the summer with the launch of the Coke AI Studio, an extension of its Coke Studio global music platform. The new AI-powered festival experience transforms music fans into pop stars and hit shows like Gov Ball, Lollapalooza, Osheaga and the […]
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B-to-C EventsSix Ways Artificial Intelligence is Impacting Events—Plus Three Real-world Examples
Across creative, logistics, ops and the spaces in between, generative AI is emerging as an experiential marketing power tool that presents incredible opportunities—and risks.
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B-to-B EventsFive Reasons Why Figma’s Config User Conference Has Grown 750% in Five Years
Community building is more important than ever for annual events to thrive today, and web-based design platform Figma has found success in not only supporting the community but letting the community take the reins of its five-year-old user conference, Config. And it’s paying off. The community of users (product designers, builders and marketers) helps populate […]