February 5, 2020

EM Buzz – 2/6/2020

Your Bi-Weekly Feed of All Things Experiential 02.07.20 B-TO-B EVENTS B-TO-C EVENTS EVENT TECHNOLOGY PHOTOS/VIDEOS MARKETING RESOURCE DIRECTORY SUBSCRIBE EditorKait Shea Advertising inquiriesAlex Chung 761 Main Avenue, 2nd Floor Norwalk, CT 06851 Tel: 203•854•6730 Fax: 203•854•6735 Privacy policy An Access Intelligence Publication Jeep Treats X Games Attendees to a Mountainside 4D Film Experience As a...

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February 3, 2020

Jeep Treats X Games Attendees to a Mountainside 4D Film Experience

As a 17-year partner of ESPN and the Winter X Games, Jeep knows that the weather at the base of a mountain resort is predictable—predictable in the sense that it will be cold and there will be snow. For some brands, that might mean facing limitations on how a sponsorship is activated. But for the...

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January 29, 2020

Covid-19: Navigating the Coronavirus and Events

[Updated Feb. 18] Being part of an industry that thrives on face-to-face interactions and global travel makes the coronavirus a concerning issue for event professionals. The illness on Jan. 30 was declared a global health emergency and on Feb. 12, the GSMA officially canceled MWC Barcelona, the world’s largest mobile show—and other brands followed suit,...

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