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A Step-by-Step Guide to Flexible, Hybrid Experiences

The pandemic kicked off a renaissance of choice for audiences, granting them the decision-making power to not only plan their workweeks, but also decide how they tune in to and attend events. Explore the decision-making processes, formats, technology toolkits and engagement strategies that event marketers should consider to attract and engage attendees in the new...

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Content is the Event: Better Connecting Live and Digital Moments

Why brands need to take advantage of their consumers' relationship with digital, content and creativity...

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People Attend Events, But They Join Communities

The ways people choose to engage with and show up for events has reoriented…

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A New Experiential Commerce Model is Delivering for Tier 1 Brands

How we are defining and measuring value has undergone an extreme makeover...

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Great Places to Work in Experiential 2022

EVENT MARKETER’S SPRING JOBS GUIDE FEATURES LEADING COMPANIES TO WORK FOR IN A POST-PANDEMIC ECONOMY  As the Great Resignation wages on, companies are tasked with showcasing the unique culture, leadership style and benefits their organization has to offer—or risk losing the chance to recruit top talent. It’s a fact not lost on the roster of...

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