Sampling

May 16, 2024

Formula 1 Miami Grand Prix: Amex, Jack Daniel’s, Hilton, Ferrari and More

The Formula 1 Crypto.com Miami Grand Prix returned for its third year at the Miami International Autodrome with a sell-out crowd of almost 300,000 fans visiting Hard Rock Stadium, May 3-5. From elevated hospitality experiences and celebrity-attended parties to graffiti murals and pop-up shops, we round up activations, events and festivals that kicked brand awareness...

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April 17, 2024

Wendy’s NCAA Sponsorship Sizzles with Supersized Visuals and a Growth Mentality

The NCAA’s March Madness set records this year with the women’s title game drawing more viewers than the men’s for the first time, and attendance across both the men’s and women’s championships at historic levels. Along for the ride was Wendy’s, the Official Hamburger of March Madness and the Official Breakfast of March Madness, which...

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