Author archive for Event Marketer
22 Reasons to Love the 2024 Experiential Marketing Summit
The Experiential Marketing Summit turns 22 this year. To celebrate, we’re counting down the top 22 reasons why the event community loves EMS—and we know you will, too. This year’s show takes place April 24-26 at the MGM Grand Las Vegas, and will bring together the entire experiential marketing ecosystem—b-to-b and b-to-c brand-side marketers, trade...
Mobile Marketing Partners Combine: Lime Media Group Acquires Turtle Transit
In a deal that officially creates the event industry’s largest mobile marketing partner, Lime Media announced its acquisition of award-winning mobile builder Turtle Transit. The combination of Lime—known for its speed, efficiency, quality work, and fleet of 175 mobile vehicles—and Turtle, one of the most creative custom mobile vehicle design shops of the last 20...
Event Ops, Part 1: Insights, Ideas & Tips from the Event Industry Frontlines
From the editors at Event Marketer comes Event Ops, a series of live conversations about event execution, operations and production with the agency ops stars who make so much of the magic happen. Live on LinkedIn February 29, 2-2:30pm ET with Sparks’ Bill Cembor and Mosaic North America’s Greg Wamsley.
A Data-Driven Approach to Improving DEI in Events
In this interactive panel discussion cohosted by Event Marketer and the Experiential Marketing Measurement Coalition (learn more), industry leaders will discuss the power of data to inform and measure event diversity, equity and inclusion, and will offer insights on how to improve event experiences for all participants.