Author archive for Anna Huddleston
Inside the World of Social Media
A new report from the Event Marketing Institute, and underwritten by Jack Morton, takes a fresh look at social media and its impact on the event and tradeshow industry. Social media comprises myriad tools, applications and Websites that connect people who have mutual interests. Social marketing employs the principles that guide the use of those...
Wired Magazine’s Media Lounge Rejuvenates at CES
Wired magazine on Jan. 7 offered select show-goers and members of the press at CES a chance to rejuvenate from the busy trade-show floor at its Recharge lounge at The Society Café at The Encore, a concept it first launched in San Diego at Comic-Con this summer. Besides serving as a hospitality venue for invited...
Marketers Share Their ’08 Predictions
2008 is barely a month old and it’s already shaping up to be a doozy. Campaign 2008 Wall Street woes and frequent use of the R-word in financial circles has everybody wondering what we’ll be facing in the months ahead. We asked six industry experts to weigh in on what we’ll all be talking about...
Siemens Brands Disney’s Spaceship Earth Ride
Disney’s Spaceship Earth ride at Epcot has relaunched thanks to a new sponsor—Siemens the German conglomerate. The grand opening of the updated attraction took place earlier this month.