With its new Activite Pop activity tracking device slated to launch in late March at Best Buy and online, Withings took a three-pronged experiential approach to connecting with digitally savvy attendees…

Withings Dances In The Streets of Austin At SXSWi
Related Articles
-
Building a Better Measurement Practice: The ROI-driven RFP
-
Our Ride Through San Francisco on the Fashion-driven Smirnoff Trolley at Super Bowl LX
-
Inside the First-Ever ‘X Games Aspen Driven by Jeep’ Title Sponsorship
-
Hulu’s Get Real House: What Goes into Developing a Live Event for TV, TikTok and Talent