To introduce Canadian kids and their parents to its new Color Shifters line of diecast cars, Mattel’s Hot Wheels brand created a life-sized color shifting Ford Mustang, which it will show off in…

Mattel’s Color Shifters Tour Hits Canada’s Highways
Related Articles
-
‘Quitters Welcome’: NEFT Vodka Flips the Script on Fitness Resolutions with The Gym Pop-up
-
Experiential Marketing Trend of the Week: Train Takeovers
-
Ideas from NYCC 2025: Paramount’s Botany Lab, HBO’s Horror Show, Walmart’s Gaming Retreat and More
-
Experiential Marketing Trend of the Week: Red-Carpet Activations