B-to-B Events

HP and Intel Put Their Art-Inspired Tools in the Hands of Creatives at SXSW

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HP and Intel Activate a 'Digital Artistry House' at SXSW
An illustration by HP collaborator Moon enveloped the façade of the 3,500-square-foot venue.

In a one-day engagement blitz, HP and Intel on March 13 set out to convert the creatives attending the interactive festival at SXSW into users of the Z suite of HP products, powered by Intel technology,…

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