For its May release of the animated movie “Up ” Disney created excitement in the fickle and saturated Los Angeles market by building a full-scale replica of the film’s iconic flying house at The…
Disney Revives ‘Up’ House to Drive Oscar Buzz
Related Articles
-
Q&A: evian Spices Up its 39-year US Open Partnership with a First-time Culinary Collab
-
Four Insights on SXSW’s Evolving Brand Activation Landscape for 2026
-
The Last (Sun)Dance: How Sponsors Closed Out the Festival’s Final Year in Park City
-
Openigloo’s Humorous Guerrilla Strategy Stays the Course at the NYC Marathon