Disney Revives ‘Up’ House to Drive Oscar Buzz - Event Marketer

Disney Revives ‘Up’ House to Drive Oscar Buzz - Event Marketer

Disney Revives ‘Up’ House to Drive Oscar Buzz

For its May release of the animated movie “Up ” Disney created excitement in the fickle and saturated Los Angeles market by building a full-scale replica of the film’s iconic flying house at The…
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