Captain Morgan and Sundance Channel Release Documentary

B-to-C Events
Posted on February 6, 2013 by Rachel Boucher

To preserve and bring to life the legacy of the figure that is the inspiration behind its brand message, Diageo spiced rum brand Captain Morgan teamed up with the Sundance Channel and award-winning director…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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