Bethesda Comes Alive at E3 B-to-C Events Posted on August 24, 2011 by Bethesda’s exhibit created a big buzz from the outside thanks to some incredible scenery and media elements that played off the three game titles the developer focused on for E3, “Prey 2,”… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Experiential Marketing Trend of the Week: Miniaturized Touchpoints How Brands Swapped the Runway for Pop-up Events During New York Fashion Week Cover Story: Inside the Meteoric Rise of Immersive Entertainment Experiences The Brief: Frozen Cities and Sky-High Sports