How the PCMA Annual Meeting Connected with Millennials

PCMA Annual Meeting

Millennials: PCMA Connects with a New Generation of Attendees

B-to-B Events
Posted on January 29, 2016 by Sandra O’Loughlin
The PCMA meeting offered Freeman XP Touch, a second screen experience that appealed to Millennial attendees.[/caption] Attendee engagement is a must at any B-to-B conference, especially for the millennial…
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