Online Activewear Brand POPFLEX Launches its First-ever Pop-up Shop Experience
In the absence of storefronts and capturing passersby, e-commerce brands rely heavily on social media influencers. But keeping a social media community engaged and loyal in this competitive space is driving online retailers like activewear brand POPFLEX to explore experiential marketing. POPFLEX’s first-ever pop-up, Cloud Playground, in December hosted invited influencers (with followers ranging from...
Podcast: The Experiential Principles of Employee Engagement
Organizations across industries are reportedly investing more in employee events this year, they’re increasing travel budgets for them, and in-person meetings are playing a key role in preserving company values and onboarding staff. In this episode, Marrah Thomas, senior manager of global internal events and conferences at Delta Air Lines, helps break down what’s changing...
EM Video Showcase – 3/22/2023
Grab attention and get noticed! The newly updated Expand LightBox Portable is here! Lightweight aluminum frame easily clicks together (no tools required) Lights up with custom-designed LED lights, that prevent hot spots Comes in different sizes Choose between a single or double-sided fabric graphic Pillowcase or Silicone Edge Graphic Posted by: Expand International EVENT MARKETER...WOMEN IN EVENTS 2020
Meet 10 Event Marketers Navigating the Ups and Downs of a Pandemic… Like a Boss View the story Menu Intro Veritas Technologies Chaco Porsche AdventHealth Lexus McDonald’s Overtime GumGum Visible Dell Technologies LinkedInTwitterFacebook WOMEN IN EVENTS Meet 10 Event Marketers Navigating the Ups and Downs of a Pandemic… Like a Boss Among the many qualities...