Delete — EM Sizzle Newsletter: 02.09.2024
02.09.24 The Sizzle is comin’ in hot (like those Super Bowl mullets). Your favorite experiential marketing industry newsletter has a new name, a new look, and new weekly spot. TGIF. This week, all eyes are on the big game, and how marketers will navigate Sin City and all the swift media buzz. We'll be touching down...
First Tracks: Subaru, POWDR Kick Off Their National WinterFest Ski Mountain Tour
Giving proof that we’ll follow your experiences just about anywhere, EM popped off the Superstar lift at Killington, cleared the moguls, hung a left at the famous K1 lodge and cruised right into the Subaru WinterFest national tour kick-off.
The Brief: Breakup Cookies and Human Beer Ads
This week’s hot takes on hot topics in experiential marketing cover spiteful coffee shops, supersized supermodels and human beer ads.
Fans Huddle Around AT&T’s 5G Helmet at the CFP National Championship in Houston
As presenting sponsor of the College Football Playoff (CFP) National Championship for the last decade, AT&T is consistently hunting for new ways to elevate the fan experience through its technology.