Coca-Cola and Time Out Launch a ‘Foodmarks’ Campaign with Global Destinations and Activations
You might say Coca-Cola and Time Out magazine unveiled a landmark partnership today. The beverage giant and “best of the city” publication announced the launch of Foodmarks, hand-picked, global “food landmarks” inspired by movies, pop culture moments, travel hotspots and other cultural phenomena that revolve around “the perfect moment, the perfect meal and an ice-cold...
EM Sizzle Newsletter: 02.16.2024
02.16.24 Las Vegas is known as the wedding capital of the world, and Cheetos took full advantage by popping up its own chapel on the Strip for Super Bowl LVIII. The brand invited couples to say "I do" in a ceremony officiated by an animated Chester Cheetah and sealed with a high five. And completing this love...
Our Report from Super Bowl LVIII: Brands Hit the Jackpot with Experiential
We bring you extensive, and exclusive, coverage of Super Bowl LVIII brand activations we toured around the city, from intimate concerts to celebrity watch parties to immersive booths in the Super Bowl Experience presented by Toyota.
The Brief: Stupid Pet Tricks and Cocktail Lingerie
This week’s hot takes on hot topics in experiential marketing cover cocktail lingerie, Goodbye Pies and stupid pet tricks.