Software AG ‘Streams’ Highlight Focus on Efficiency - Event Marketer

Software AG ‘Streams’ Highlight Focus on Efficiency - Event Marketer

Software AG ‘Streams’ Highlight Focus on Efficiency

Brand: SOFTWARE AG
Agency: MESSEBAU TüNNISSEN SCHMIDHUBER + PARTNER
Year: 2011
Faced with the challenge of creating an immersive experience around complex concepts like “business process management solutions,” German software company Software AG used its new 800-square-foot booth…
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