Case Study Archive - Page 184 of 332 - Event Marketer
Among Vintage Engen Museum Ski Gear, a High-Tech Jumper
Yes, the Alf Engen Ski Museum is home to a dazzling display of 300 trophies, medals, scrapbooks, skis, boots, films and other collectibles that span some 70 years in the career of the Engen family. But the real design star is the interactive ski jump called the Take Flight Interactive where visitors can see how...
Amway Reimagines the Visitor Journey with RFID Triggers
Amway’s Center for Optimal Health (COH) is a 33,000-square-foot space dedicated to teaching and training 20,000 visitors and Amway Business Owners each year. To give its Nutrilite brand a boost, the company commissioned a reimagination of the visitor journey. The result: a series of seamlessly connected environments that mix the vibrant colors and materials of...
Kellogg’s Pop-Up Bar Transforms Cereal and Milk
Kellogg’s transformed a vacant storefront in Manhattan into a pop-up experience where consumers could rethink cereal and milk. The space featured reclaimed wood, bright red metal stools and a digital menu board that looked like a chalkboard during the day and then produced a glow-in-the dark effect at night. Other cool design elements: a 28-foot...
HGTV Activates a Chic Barn For Country Music Fans
HGTV brought a taste of home, and its home-inspired programming, to the Country Music Association’s Music Festival with a freestanding “urban-chic” barn. Wood floors, wood beams and authentic decorative elements added to the barn experience. Inside, fans enjoyed live music performances and meet-and-greets. Outside, a large front porch and LED screens streamed all the action...