Archives: Case Study

Creating a mobile classroom that was flexible from an operational standpoint but impenetrable from a security standpoint was the main challenge facing Web on Wheels in late 2001. But the agency got the job done with a full menu of sophisticated equipment, and the 45-foot, 26-ton bus has been on the road ever since. Used […]

The LG Art of the Pixel competition showcased new media art. In true form, the brand’s awards gala featured the finalists’ work displayed on “digital canvases”—LG TVs—in a gallery inside massive Gotham Hall in New York City. LG took the theme a step further and used 7,200 square feet of the venue’s walls as a […]

The launch of the Audi A3 was the luxury automotive brand’s biggest in recent years. Not only did it have a sleek vehicle to show off, the launch itself signified a new chapter for Audi as it positioned itself in front of a more youthful audience: Millennials. Audi needed to capture the attention of this […]

Kawneer products and solutions are designed to protect the environment where people work, play and live, so it makes sense that the brand incorporated “green” materials like fabric, aluminum and glass into its 30-foot by 50-foot booth. The design boasted curvilinear styles, gloss white laminate and silicon-edged graphics inserted into asymmetrical curved panels. All told, […]

Interior designers will tell you—mirrors can really open up a room. Choice Properties’ inclusion of mirrored façades not only gave its 40-foot by 20-foot exhibit at the ICSC show in Toronto a sleek look and feel, but also a larger appearance. Another element worth noting: the raised LED-lit flooring that encircled the footprint. The lighting […]