American Express Sparks Instant Social Connections - Event Marketer

American Express Sparks Instant Social Connections - Event Marketer
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American Express Sparks Instant Social Connections

Brand: AMERICAN EXPRESS
Agency: POKEN MOMENTUM
Awards: EVENT TECHNOLOGY AWARDS — BEST USE OF HANDHELD TECHNOLOGY
Year: 2011
Business cards are so 2010. Welcome to the age of the Connector—a quarter-sized digital networking device that utilizes NFC (Near Field Communication) technology and allows for instant “social business…
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