Q&A: How AfroTech Drives Engagement for its Portfolio of Career-Focused Live Events
Since 2016, AfroTech has been the place where inclusive tech companies and Black professionals and…
How Paramount+ Hyped its ‘Frasier’ Reboot with a 60-Foot Crane and Food Trucks
It’s been 30 years since “Frasier” first made waves on the airways, and as Paramount+…
Sports Sponsorship: 10 Ways Brands are Tackling the Tailgating Scene
When football fans on-site at college and pro games aren’t watching players block, tackle and…
Ideas: A Roundup of Top Experiential Exhibit Trends from 2023
As trade show properties move to prioritize community and connection and create more opportunities for…
Partner Perspectives: Three Ideas to Cut Your Exhibit Costs
Rising costs continue to be the No. 1 challenge for brands in the industry as…
Exhibit Design: Intel Merges AI and Live Music at AWS re:Invent
Intel orchestrated unexpected moments of joy while showcasing the company’s deep tech expertise by tapping…
Full Coverage: The 2023 Experience Design & Technology Awards
After all of the paring down and pivots the event industry has experienced, this year…
Q&A: 10 Minutes With Sabrina Gonzales of Shutterstock
A well-rounded perspective on the marketing and sales cycles of brands gives Sabrina Gonzales the…
Pinterest and Anthropologie Host a Trendy Holiday Showhouse Based on User Data
For those who’ve ever wondered what it would be like to walk through a Pinterest…
How a New Era of Beauty Events is Being Defined by Fans, Not Brands
Lavish influencer trips are back in the mix. Beautycon and Sephora revived their in-person beauty…