B-to-C Events

Stories of the Year, No. 2: All Hail the ‘Game of Thrones’ Activations

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HBO’s #ForTheThrone Campaign Inspires Fans and Brands to Celebrate 'Game of Thrones' Final Season
At HBO's SXSW activation, attendees were treated to a rendition of the series’ famous theme song from a live orchestra and choir.

To say that “Game of Thrones” was a topic that dominated the cultural conversation in 2019 is an understatement. As the final season of the beloved series approached, fans exchanged predictions on…

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Bumble announced that its signature rule is going away on Aug. 11. Since its founding in 2014, women have made the first move by starting the conversation with a match, but now, anyone in a match can send… Sign in to continue reading This article is available to registered users. Email or Username Password Remember […]
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