In an effort to deepen its connections with college students, SoBe on December 2 rolled out a two-week sampling program to 42 campuses via three separate tours that hit the Midwest, West and southeastern…

SoBe Heads to Campus with Study Break Tour
Related Articles
-
Experiential in Color Mentorship Q&A: Anna Nicholson and Melencia Lattimore
-
The Brief: Drive-Thru Pit Stops and Traveling Basecamps
-
How Lego’s Multicity ‘Off Track’ Activation Drove Formula 1 Hype Among Kids and Families
-
Checklist: 10 Tactics for Building Blockbuster-Worthy Entertainment Experiences