EMS Session Snapshots: Day One B-to-C Events, B-to-B Events, Technology Posted on May 4, 2010 by Creating an Experiential Marketing Department from Scratch Event marketers have always fought for a seat at the table—now they’re creating their own departments. Jen Mojo, senior… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles NBCUniversal Breaks Down its Growth Strategy for BravoCon and Brand Partners 2026 Perspectives: Brand Marketers Share What’s New, Next and ‘No Thanks’ in B-to-B Events Field Report: Six Trade Show Booth Ideas from World of Concrete 2026 Audible Brings the Magic of its New ‘Harry Potter’ Series to Life with a Global Campaign