:

Subscribe

Subscribe
Advertise With Us
Jobs
About Us

LinkedIn
Twitter
Facebook
RSS
Instagram
Pinterest
Email
YouTube

Log In

B-to-C Events
B-to-B Events
Trade Shows
Community
Lists
Awards
Our Events
Subscribers
Campaign Finder

EVENT RFP PARTNER SEARCH

Search

Search

B-to-C Events
B-to-B Events
Trade Shows
Community
Lists
Awards
Our Events
Subscribers
Campaign Finder

EMS Session Snapshots: Day One

B-to-C Events, B-to-B Events, Technology

Posted on May 4, 2010 by

Creating an Experiential Marketing Department from Scratch

Event marketers have always fought for a seat at the table—now they’re creating their own departments. Jen Mojo, senior…

LOGIN

Please contact clientservices@accessintel.com if you are unable to login.

Forgot Password?

Posted by

View all articles by →

Related Articles

Research: 11 Datapoints on the State of Global Business Travel
Experiential Marketing Trend of the Week: Curious Columns
Inside Cannabis Brand Spherex’s Community Skating Event Strategy
From Barilla to Duracell, F1 US Grand Prix 2025 Draws New Brand Activations in Austin

Trending NowFrom the Web

No Matter What the Supreme Court Decides, Some Tariffs Are Here to Stay
Why Lego Recreated an Iconic Moment from ‘Star Wars’ at Sphere to Showcase Innovation
Stagwell Transforms its Sport Beach Property into a Sports Marketing Business Unit
Pinterest Predicts 2026: 21 Trends to Watch, from Escapism to Non-Conformity
Games, AI Suggestions and Multicams: NBCU’s Engagement Plans for a Sports-Packed Winter

EVENT PEEPS | PODCAST

Podcast: EM Editors Take San Diego Comic-Con 2025
Podcast: Exploring Digital + Live Platforms, with Justin Breton of Walmart
Podcast: Inside Canada Olympic House and Air Canada’s Paris 2024 Campaign, with Mosaic and Wasserman
Podcast: Looking Back on the Paris 2024 Olympics and Paralympics, with GMR’s Jeff Handler and Dennis Jenders
Podcast: The Evolving Music Festival Landscape, with Pavan Pardasani of TAO Group

View All Podcasts

Receive the latest news and special announcements from Event Marketer

SIGN UP FOR UPDATES

About Us
Magazine
ADVERTISE WITH US
Subscribe

It List: Top 100 Agencies
Fab 50: The Best Fabricators
B-to-B Dream Team
The Event RFP Superbook

Awards
- Ex Awards
- Experience Design Awards

Conferences
- Experiential Marketing Summit
- Trendwatch

Learning

LinkedIn
Twitter
Facebook
RSS
Instagram
Pinterest
Email
YouTube

© 2026 Access Intelligence, LLC – All Rights Reserved. |

Privacy Policy
Cookie Settings
Contact Us
Diversity, Equity, Inclusion & Belonging
Accessibility Statement