Activation Discussions B-to-C Events Posted on February 4, 2010 by LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Watch The Brief, Live! August 2025 Edition: Experiential News & Ideas The Brief: Cheesesteak Races and ‘ColdplayGate’ SDCC 2025: Conveyor Belts Move Fans Through Google Play’s ‘Fantastic Four’ Rewards Lab The ‘Essence’ of Influence: Inside SheaMoisture’s First-ever International Brand Trip