Volvo's Construction Equipment Plays a Game of Hoops - Event Marketer

Volvo’s Construction Equipment Plays a Game of Hoops

DB_EX_Volvo Constuction Equipment_2006 Ex
Brand: VOLVO
Agency: MC2
Awards: EX AWARDS — BEST B-TO-B HOSPITALITY EVENT ELEMENT
Year: 2006
Volvo Construction Equipment North America took what could have just been a traditional hospitality event at the 2005 Conexpo-Con/Agg in Las Vegas and kicked it up a few notches with cheerleaders, live…
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