USA Swimming Dives into an RFID-Based Fan Engagement - Event Marketer

USA Swimming Dives into an RFID-Based Fan Engagement

DB_USS_2012 ETA
Brand: USA SWIMMING
Agency: FISH TECHNOLOGIES
Awards: EVENT TECHNOLOGY AWARDS — BEST USE OF A SINGLE TECHNOLOGY (B-TO-C)
Year: 2012
FISH Technologies’ RFID-enabled social media tool enabled fans this summer to explore the USA Swimming Aqua Zone experience outside the U.S. Olympic swimming trials at the CenturyLink Center in Omaha,…
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