SoBe Skate Tour Promotes a Gravity Games Sponsorship - Event Marketer

SoBe Skate Tour Promotes a Gravity Games Sponsorship

DB_Sobe_2004 Ex
Brand: SOBE
Awards: EX AWARDS — BEST ACTIVATION OF A SPORTS SPONSORSHIP
Year: 2004
SoBe activated its sponsorship of the Gravity Games with an interesting mix of pre-event hype and at-event experiences that used a clear delineation of three distinct brands under one sponsorship umbrella. Before…
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