Red Bull Activation Surprises Boston College Students - Event Marketer

Red Bull Activation Surprises Boston College Students

DB_RedBull_2015 Ex
Brand: RED BULL
Agency: FLUENT
Awards: EX AWARDS — BEST BUZZ MARKETING/INFLUENCER PROGRAM
Year: 2015
Boston is a college town, and so the back-to-school season presents a tasty opportunity for brands to target this demographic—including that tricky millennial audience. It also presents a challenge for…
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